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Furthermore, the sign on the front of the store in Guelph proclaims that this is the Original Boxed Meat Revolution. To which I must admit, unboxed traditionalist that I am, that I was unaware of the existence of a revolution, never mind competing revolutions. However, given that national boxed meat chain M&M Meat Shops emerged from nearby Kitchener, the whole area would seem to be a real hotbed of boxed meat.
This is just about the most egregious example of greenwashing I’ve seen. Fifteen per cent less plastic is still 85% too much.
Interestingly, Nestlé’s advertising in the U.S. claims that the bottle contains 30% less plastic, which I suppose is an example of greenwashing even more egregious than the Canadian claims.
I just saw an interesting WWF-Canada commercial on TV. The spot is a series of vignettes of activities that have been considered normal at some point in the past: unrestrained kids jumping around and playing in a convertible moving down the highway, a doctor lighting a cigarette for a pregnant woman, a man patting his secretary’s behind after she brings a drink to his desk, and so on. It ends with the message, “The world has changed,” and a shot of a man in a suit carrying his bicycle out of his townhouse and starting his ride to work. “You can too.”Brilliant. This is exactly the kind of message needed to counter the head-in-the-sand viewpoints of people like Case “people won’t get out of their cars” Ootes and Roger “if you’ve got $1.8 million to spend I think you can find something better to spend it on than bike racks” Anderson. A few of us already think that those two should be on display at the ROM.The TV spot goes with a print campaign that echoes the “society has changed” idea and features the tagline, “Not long from now, the way we’ve been treating the planet will seem just as wrong.” We can only hope.
The helpful people at CashMoney are offering an innovative new product: pre-paid debit cards. Yes, for just $1.99 to activate the card, $1.99 to reload it, $0.50 per debit transaction, $1.99 per ATM transaction, and $2.50 per month, you can have the convenience of a debit card just like all your friends and “start spending life your way.”
But wait just a minute; “pre-paid debit card?” Isn’t this wonderful and innovative product just like a bank account? When you open a bank account, aren’t you also activating your new debit card? When you withdraw money at an ATM, aren’t you depleting the pre-paid balance on your debit card? When you make a deposit to your new account, aren’t you essentially reloading your debit card?
An average month of 2 deposits, 4 ATM withdrawals, and 4 debits would cost $16.44 with a CashMoney debit card, versus $4 at Royal Bank, $3.90 at CIBC, or $0 at PC Financial. Even if you find yourself in the vicious cycle of payday loans, you’re far better off taking the money and walking across the street to the bank to use their services rather than loading up your CashMoney debit card. Surely it’s not so hard to get a bank account these days that a CashMoney “pre-paid debit card” is filling a legitimate need.
I assume that the “free” offer mentioned on the sign above waives the activation fee, but preserves all of the other fees. MoneyMart also offers a debit card which is just as big a money pit as CashMoney’s.
It’s amazing (not in a good way) that these things are still available in Ontario.
I’m not sure what I was expecting when I opened up my first package of Degree anti-perspirant, but I sure wasn’t expecting a motivational message. It’s been four days since I let my underarms take the risk and the only thing they’re doing so far is sweating a bit more than usual.
Risa, who’s a long-time Degree user, assures me that there are no such messages on the women’s product. Does Unilever think that men need more motivation than women, or just that we’ll buy any crazy thing that talks to us in the morning? Thanks, I think I will take the risk and buy a different brand next month. Something that doesn’t bring Successories to mind.
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