A more direct message for drivers

Man, 58, killed here by traffic

I’m sure you’ve heard about the collision with a truck that killed cyclist Jenna Morrison on Monday. There will be a memorial ride on Monday and a ghost bike will be placed at the intersection where she was killed. A ghost bike both memorializes the cyclist and serves as a reminder to all of what was almost certainly a needless tragedy. There’s already a different kind of memorial at the site of the collision.

Beyond ghost bikes and guerrilla bike lane painting,  I think that a less subtle message to drivers is needed wherever a cyclist or pedestrian (or, indeed, a car driver or passenger) is needlessly killed. A ghost bike can be moving if you know what it means, but how many drivers really understand or respect the message? Few, I’d guess. And the ones who do get the message aren’t the ones who need to get it. Which brings me to the photo at the top of this post:

8-28-00 Man 58 Killed here by traffic.

Stencilled with the outline of a body on the street corner where, well, a 58-year-old man was killed by traffic on August 28, 2000. How’s that for direct? When I saw this stencil in San Francisco in September, 2000, you can bet that I paid attention. That I took a picture and knew exactly where to find it in my film archives more than 11 years later should speak to the effectiveness of the blunt message.

The story behind these stencils is told in Jeff Ferrell’s Tearing Down the Streets: Adventures in Urban Anarchy:

Outraged about the way in which “automobiles seem to have taken over the streets and society,” [Ken] Kelton travels the streets of San Francisco, map in hand, searching for sites at which pedestrians have been killed by automobiles. Once a site is located, Kelton lays a life-sized body stencil on the pavement, outlines it with white spraypaint, and writes an asphalt epitaph: “5-15-99 Nameless Man Killed Here By Traffic”; “4-15-99 Woman 71 Killed Here by Traffic.” Though police officials confirm that Kelton risks citation for public vandalism, he continues to consecrate city streets because, as he says, “there’s something wrong with the whole traffic layout, the whole system.”

[…]

A pedestrian death “doesn’t seem to matter. It doesn’t even make the paper,” he says. “I’m trying to underscore that this is life and death.”

Here’s a picture of Kelton with his stencil. Although his crusade was specifically about pedestrian deaths, that article says that he was inspired by a similar activist in New York who memorialized cyclists who were killed in traffic.

The contrast between a ghost bike and a “killed here by traffic” stencil is notable: a ghost bike abstractly represents mourning, while Kelton’s stencil is a more direct declaration that enough is enough. At some point, cyclists, drivers, pedestrians, and—most importantly—our elected leaders have to stop accepting the status quo and say “enough is enough.” That would require taking the safety needs of all road users seriously.

Would having stencils like this dotting city streets cause drivers to be more careful? Maybe not. But it would at least make everyone a little more aware of the human cost of our modern transportation system instead of merely sweeping the statistics under the “it was just an accident” carpet.

Now close your eyes and imagine passing five of these on your way to work every day, whatever mode of transportation you choose. Would it change anything that you do?